Interactive Hotspots in Email

Interactive hotspots, or user initiated information overlays are an effective way to deliver additional contextual information on an image.

This article goes over how to implement hotspots in email as well as showcase some examples of effective hotspot implementations...

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Four Interactive Email Fallback Strategies

A key consideration when building interactive email or kinetic campaigns is fallback content planning. Specifically what content to display in clients that do not support interactive email content.

Check out this article to learn the four fallback strategies.

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Targeting The New Responsive Gmail With CSS

With the new Gmail update it is now harder to use CSS to distinguish Gmail that doesn't support advanced CSS3 like interactivity and animations from clients like the iPhone email client that does.

Thankfully, uber email developer Mark Robbins from Read More

Recording of the Webinar on Gmail’s Responsive Email Update

Email on Acid organized a webinar covering the new changes that Gmail rolled out in late September.

Among the presenters were Mark Robbins from Rebelmail, Eric Lepetit from Nest and yours truly.

We covered topics from what Gmail announced, why its

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