Email on Acid’s Choose Your Adventure Interactive Email
I built an interactive email for Email on Acid’s 4th of July campaign with a “Choose Your Adventure” format. The email featured a scenario that is so familiar to those of us who build email campaigns, where a bug is discovered right
“Fake” Background Image Technique for Gmail App for Non Google Accounts (GANGA)
Rémi Parmentier wrote about an experimental technique that allows background images to work in the Gmail Android App for Non Google Accounts (GANGA). You see when Gmail announced support for embedded styles and media queries in the Gmail App, they neglected to
My Interview With MailChimp
I was interviewed by the folks at MailChimp for a newsletter series they were doing on interactive email. FreshInbox: On a Mission to Take Interactive Email Mainstream FreshInbox founder Justin Khoo — who started his career as an internet engineer for GE, built websites
The New Yahoo! Mail and How to Target It
Yahoo! Mail released an update that came with a new UI, a few new features and some performance improvements. Yahoo! Mail also made some tweaks on how they process CSS as well. The significant change is that the new Yahoo! Mail no
Labels With Images May Not Be Clickable in Internet Explorer
If you've been experimenting with interactive email, you may find that carousels with image thumbnails may not trigger in Yahoo! Mail or AOL when viewed in Internet Explorer even though they support interactivity. Thankfully there are workarounds that allow you put