Three of the biggest gripes about interactive email I hear (other than its a fad), is that interactive email is too complicated, its not supported in Gmail and that it won’t work in MailChimp. Here’s a technique that addresses all three!...
I came across this interactive email featuring Microsoft Surface computers. The email uses an interactive accordion to display a list of Surface devices that expand and collapse when the recipient taps or clicks on an arrow within the accordion. I thought that
I built an interactive email for Email on Acid’s 4th of July campaign with a “Choose Your Adventure” format. The email featured a scenario that is so familiar to those of us who build email campaigns, where a bug is discovered right
I was interviewed by the folks at MailChimp for a newsletter series they were doing on interactive email. FreshInbox: On a Mission to Take Interactive Email Mainstream FreshInbox founder Justin Khoo — who started his career as an internet engineer for GE, built websites
If you've been experimenting with interactive email, you may find that carousels with image thumbnails may not trigger in Yahoo! Mail or AOL when viewed in Internet Explorer even though they support interactivity. Thankfully there are workarounds that allow you put
One of the exciting possibilities of interactive email is games. Kristian Robinson of Two built two really cool versions of Sonic the Hedgehog games that you can play within an email. I was blown away with the slick execution of both