Kinetic Email
My Interview With MailChimp
I was interviewed by the folks at MailChimp for a newsletter series they were doing on interactive email. FreshInbox: On a Mission to Take Interactive Email Mainstream FreshInbox founder Justin Khoo — who started his career as an internet engineer for GE, built websites
Cheetah Digital Report: Kinetic Email Increases Click-to-Open Rate by 10%
Cheetah Digital (Formerly Experian Cross Channel Marketing) released their 2016 Q4 Quarterly email benchmark report earlier this year. A portion of their report covered the topic of Kinetic or Interactive Email. There report gives a good overview on what kinetic email can
Implementing Navigation Controls in Image Carousels for Email
This article goes into the nitty gritty of using the CSS :checked selector and checkboxes to implement navigation controls for a carousel in email.
How to Restart CSS Animations in Email Using The :active Pseudo-Class
Posted in Digest, Interactive Email, Interactive Email Tutorials, Kinetic Email by Justin On March 9, 2017
One of the questions often asked about CSS animations is "Why use CSS animations when an animated gif works in many more clients?"
Until now, the answer seems to be that CSS animations are more fluid, has smaller filesize and a much higher
Until now, the answer seems to be that CSS animations are more fluid, has smaller filesize and a much higher
Sonic the Hedgehog Game in Email
One of the exciting possibilities of interactive email is games. Kristian Robinson of Two built two really cool versions of Sonic the Hedgehog games that you can play within an email. I was blown away with the slick execution of both
Holiday Interactive Emails
The holidays are a busy time for email marketers as it is the peak shopping season. However the holidays also provide a ripe opportunity to for email marketers to fire up their creative juices.
Here are some really cool campaigns that
Here are some really cool campaigns that
CSS Animations: Star Wars in Email Redux
The recent highly anticipated Star Wars spin off Rogue One featured the iconic AT-AT walkers in a pitched battle scene. I thought it would be apt to bring attention to this article posted last year featuring an animated AT-AT walker rendered in
How to Implement the Ken Burns Effect in Email
Ken Burns effects are slow pan and zoom animations that are often applied to images to bring about a "video like" quality. The effects can liven up a carousel or can be used with other interactive techniques to make an email more
Interactive Hotspots in Email
Posted in Email Resource, Interactive Email, Interactive Email Tutorials, Kinetic Email by Justin On October 18, 2016
Interactive hotspots, or user initiated information overlays are an effective way to deliver additional contextual information on an image.
This article goes over how to implement hotspots in email as well as showcase some examples of effective hotspot implementations...
This article goes over how to implement hotspots in email as well as showcase some examples of effective hotspot implementations...
Falling Basketball With CSS Fixed Positioning
This is a cool interactive email featuring a falling basketball. This email takes advantage of the thin and tall nature of a mobile email client for its effect.
Apparently fixed positioning support is going away in iOS10. Here's your last chance to
Apparently fixed positioning support is going away in iOS10. Here's your last chance to